Why sales and marketing do need AI

If you’ve reflected in past year about why Sales and Marketing do need Artificial Intelligence(AI), then my guess is you’re not alone. Having thoughts on what type of AI is most suitable and what AI goals to pursue is kind of expected– since AI has gained popularity, is changing the way we sell things and helps business to keep a competitive edge. Many questions have been bugging us. I have the luxury to hear hosting today my dear colleague and subject matter expert in this field Andreas Mansson, Marketing & Communication Data & CRM Director Ericsson, has many answers in his insightful article below: read more…

Remote or in-person sales trainings next?

by George Pastidis

It’s quite few wins that we could and should celebrate in our team but one that I am particularly proud of is the speed with we managed seamlessly, smoothly, efficiently and effectively to switch over night from in-person to remote trainings when we entered the Covid era. Kudos to us and kudos to our training vendors. Our experience, adaptability, creativity and problem-solving skills met with technology and the result was awesome. We continued making our learners happy. We continued seeing our learners’ behaviors changing. We continued having learners sharing testimonials about the business impact they see in the sales trainings provided read more…

“Quiet quitting”? Really?

by George Pastidis

Quiet quitters make up at least 50% of the U.S. workforce, the Gallup research finds and the LinkedIn editor Yessi Bello Perez LinkedIn defines “quiet quitting” as follows: “is about rejecting the notion that work has to take over one’s life and that employees should go above and beyond what their job descriptions entail. According to Metro, this can take many forms – including turning down projects based on interest, refusing to answer work messages outside of working hours or simply feeling less invested in the role.” read more…

The Sales Transformation: Relating sales leadership through short stories with George Pastidis

Consalia, interested in learning how to further develop the sales industry and connecting with Sales leaders to spread key knowledge to their audience, has Sales Transformation podcasts on a weekly basis. Dr Philip Squire spoke this week with George Pastidis about storytelling and his book “90 Short Stories for Better Businessread more…

You may listen to the podcast:

Spotify: https://spoti.fi/3r8erFk 
Apple: https://apple.co/3SyH3mI 
Google: https://bit.ly/3DUKeRx

The Power of Skill

by George Pastidis

Five months ago, I started having in the gym I go to, personal boxing sessions in an effort to somehow wake up my body, improve my fitness and lose the weight I had gained during Covid. It worked. On top of those payoffs, I am having fun. I love it. A week back, I had my first after holidays practice and an interesting conversation with my coach read more…

Wimbledon mindgames

by George Pastidis

We witnessed an extremely interesting tennis match last evening. On one hand very spectacular with two athletes demonstrating their high level of tennis skills and intelligence and on the other hand disappointing, seeing two athletes competing in being rude and an audience loving and often encouraging these disgraceful behaviors of both read more…

Maybe there’s some purpose

by George Pastidis

I was in a panel interview some months back and I heard the candidate speaking about having a purpose in his job. Of course, I remained polite, treating this person with respect but deep inside me, I didn’t appreciate that. I thought that it was too much. It’s often that I hear corporate people in general or even sales enablement practitioners speaking about having a purpose. But purpose for me is something way bigger, something way higher read more…

One Big Don’t of Selling

by George Pastidis

Social media is a powerful tool for sellers. They get to know better and easier their prospects. They understand their customers’ organizations in general and the individuals in particular. They see what they like, what subject they’re active about, whom they connect with, their opinions and appetite for business, how they like to engage with people. Social media can warm up your cold calls. But social media is another double-edged sword that if you don’t use right, it can hurt you big time read more…