Building our reading muscle

by George Pastidis

When we want to build muscles, we hit the gym. Just as we exercise to build our peck or back muscles, we need to exercise to build our reading muscle. Just as when we quit the gym for some time, it takes a big effort to come back in shape and we usually end up with sore muscles the very first days, we struggle getting back in a reading routine if we stay away for long read more…

Set the stage for success

by George Pastidis

Few days back, I had the opportunity to moderate ‘Sales in Action’, a major sales conference in Athens. I adored every single moment of it and I came up with a ton of learnings. I left with significant insights through sometimes positive and successful experiences and sometimes the hard way read more…

CX from the fishing boats

by George Pastidis

Early morning yesterday, I went to a little port only a mile from my home to buy fish straight from the fishing boats. This is something I used to do regularly before but I haven’t done at all more than ten years. I randomly picked a fishing boat which had seabreams and the story of some great customer experience kicked in read more…

Move on

by George Pastidis

It’s not easy leaving behind a country that gave you great opportunities and did contribute in your family’s wellbeing, a company that you have a solid 11 years career with and colleagues that you struggled, learned and developed together for so long. It’s not easy at all to get off your comfort zone and embrace new challenges read more…

Why sales trainings should be research based

by George Pastidis

I have many times bumped into sales trainers who although they have some superb sales experience, they do a lousy job. I have many times seen sales trainers who carry a huge collection of brilliant war stories related to their past won deals, being unable to run a proper sales training. I have many times seen trainees leaving a session where a sales trainer impressed them with the show that he put on and the practical examples he shared but it’s impossible to adopt the suggested new behaviors and bring the necessary business impact read more…

What it takes to succeed in technology sales?

by George Pastidis

A good friend asked me last week to meet up with and guide a bit her daughter who’s interested in pursuing a sales career in technology after she’s done with her graduate business studies. I was expecting to meet a kid who doesn’t really know what she’s looking for and I was taken aback by the maturity of a young lady who asked to know what she needs to work and develop on for enabling himself to succeed in technology sales read more…

Can a dream team of trainers ever fail?

by George Pastidis

Imagine we have a team of fantastic trainers. They are super competent and experienced. They are great performers. They know how to deliver in a persuasive and memorable manner. They engage so well with their audience and and their evaluations are superb consistently. Is there a chance really a training rollout driven by these guys to go doomed? The answer is unfortunately yes and please let me to tell you why read more…

Why I love the Why question

by George Pastidis

It’s been identified in every single study on sales and negotiations. Questions help big time. But there’s a particular question that I personally really adore. The Why question. I’m pretty sure that if Ridyard Kipling (who wrote the poem ‘I keep six honest serving men’, speaking about the what, why, when, how, where and who questions) was in sales, his favorite man would have been the Why. This is an all-weather behavior read more…